Montreat Middle School Conference is an annual event organized by Montreat Conference Center which takes place at Maryville College in Maryville, TN. The five-day event welcomes roughly 350 middle school students from across the region and features worship services, small group sessions, and recreational activities tailored specifically to their age group. Like Montreat Youth Conference, activities are designed with a chosen theme in mind which varies from year to year. 

“In the Middle of It All” was selected as the 2024 conference theme recognizing that this age group experiences many major life transitions at once. I aimed to create a brand identity that was colorful, to appeal to this younger age group, but also communicated the chaos and overwhelming nature of being caught ‘in the middle of it all.’